The Ghouls And Goblins Are Coming To Your Store
Sunday, October 21st, 2012Tweet When I think of Halloween one major thing comes to mind. Candy! Canadian grocers and mass merchandisers like Wal-Mart carry an abundance of Halloween candy this time of year as they clamor to turn all of these sweet treats into sales at the register. Last week, Superstore offered customers a free box of Hershey [...]
Coconut Water – Canada’s Next Big Food Product?
Wednesday, April 6th, 2011Tweet We are always on the look-out for new ad exciting products at retail around the world and assessing them for their potential in the Canadian market. In recent visits in Europe and the United States we have found that coconut water based drinks to be an emerging new product category that has some interesting [...]
SINS Book Review: Chocolate Wars
Sunday, March 6th, 2011Tweet Chocolate Wars, written by Deborah Cadbury – a BBC reporter and a descendant of the famous chocolate making clan; is an interesting tour through the history of one of the most popular CPG products – the common chocolate bar. Cadbury, Rowntree, Fry’s, Mackintosh, Lindt and Nestle. They are not just well known brands but [...]
CPG Firms Go Direct To Consumers
Sunday, October 3rd, 2010Tweet I have noticed an emerging trend of CPG suppliers in Canada starting to sell direct to consumers through their own websites – an interesting development. The first example is from Johnson & Johnson, who has launched Neutrogena Skin ID, a line of skin care products that are tailored specifically to each consumer based on [...]
Nespresso – The Best Coffee You May Have Never Heard Of
Wednesday, August 25th, 2010Tweet As many of you already know, I had the opportunity to live in Paris for about two years when I was the Global Sales Training Director for L’Oreal Consumer Products Division. While there, I fell into the French coffee culture, where an espresso appears in your daily ritual three or four times a day [...]
Market Visit Report: Vienna, Austria
Sunday, April 25th, 2010Tweet Thanks to everyone who showed such great interest in our Paris Market Visit Report which was published last week. I am glad that you found it relevant and useful in your business. Last week, I was in Vienna, Austria which also provided some great inspirations and insights for CPG suppliers and retailers. This market [...]
